Yesterday, we told you about how we have perfected Mowjow for gaming. Today, we reveal how we have precision engineered Mowjow for the next revolutionary shift in mobile advertising.

The mobile shift.

Technology is driving an unprecedented boom in mobile advertising. The mobile shift started when the first apps were launched in 2008. Revenues soared to $10bn four years later. This year mobile advertising revenues will hit $55bn and they are set to accelerate past $100bn in just a few years’ time.

The shift is fuelled by global smartphone penetration and universal behavioural change. Amazon and eBay have already gone mobile and $500bn worth of ecommerce is now entering the mobile space.

Huge businesses are being built serving advertisers. Google has revealed that its Universal App Campaigns have driven 2 billion app installs.

Facebook mobile ad revenues represent more than 80 percent of the entire corporation’s advertising revenue. App install advertising accounts for well over half its mobile revenue.

The already immense mobile advertising market is entering its next boom phase, propelled by technological advances and precision marketing. In order to thrive in the future, mobile advertising has to be noise-free, personalized and relevant.

Precision platform

Mowjow’s precision platform is perfected for premium brands and the trends of today and the future. The experience is fully humanized and intensely smooth and visual.

Mowjow is the right place for premium products. The gaming experience is entertaining and rewarding. Campaigns are relevant, fully contextual and securely tied to real prizes.

Mowjow is simply the right place to be.  

All the best,
Andreas Christensen
Executive chairman & Founder

This newsletter was originally published on August 7, 2016.